ATLANTA, GA: Adobe partners with Microsoft to help enterprise companies embrace digital transformation and improve customer relationships. The collaboration will help the businesses to enhance their value through solutions with Microsoft Azure, Adobe Marketing Cloud and Microsoft Dynamics 365.
The joint offering on data integration enables the customers to work across Adobe Marketing Cloud and Dynamics 365 business applications, leveraging artificial intelligence, machine learning and advance analytics. Customers can create new data-driven sales integrating across Adobe and Microsoft solutions.
Adobe further announces that Microsoft Azure will be its cloud platform for Adobe Marketing Cloud, Adobe Creative Cloud and Adobe Document Cloud. Azure provides a single data platform to Adobe for intelligent services and comprehensive machine learning in Microsoft Cortana Intelligence Suite and SQL Server.
"Business leaders in every industry are focused on how to better engage their digital customers, wherever they are," says Satya Nadella, CEO of Microsoft. "Together, Adobe and Microsoft are bringing the most advanced marketing capabilities on the most powerful and intelligent cloud to help companies digitally transforms and engages customers in new ways."