November 20169 outcomes. And with digitization, it becomes even more critical because the security paradigm has shifted and new realities must be considered. Security for the Digital Economy must take a top-down strategic approach, heavily influenced at the board level and driven by the C-Suite. It must be all encompassing, expand beyond traditional reactive measures, and include Business Asset Analysis, Risk Management, and Cyber security Policy Frameworks. This means creating programs that build security awareness for internal staff, a process that evaluates and prioritizes critical assets, and technology to provide robust contextual awareness for complete visibility to understand impact of current and future threats.Digitization requires a dramatic shift away from how we think about business today, and security must be the driver or enabler that ensures Digital businesses increase their security posture, reduce their risk exposure, and deliver positive business and customer outcomes. And this is where having a robust Cyber security strategy is required.Lack of a strong cybersecurity strategy can impact a company's innovation and growth because it hinders development of digital offerings and business models. The ultimate goal of any Digitally-Inspired company is reducing risk and increasing agility, and most executives agree that security is foundational in this process. Achieving maturity means having a strong strategic program that gradually walks an organisation from Secure Digital Novice to full Secure Digital Disrupter.There are numerous International Cyber-security frameworks and guidelines like ISO 27001/27002, NIST, and others that address critical issues like Risk Mitiga-tion, Security Governance, and Cy-bersecurity Policy and Strategy that serve as detailed guides to developing these programs. A strong Cybersecurity strategy creates a deep level of awareness and accountability, while defining and refining internal processes that identify critical digital and digi-tally-affected assets. They should, ideally, be evaluated against categories that in-clude, but are not limited to: asset priority & value, risk assessment, brand value assessment, investment assess-ment and threat response and recovery planning.A well-defined strategy is easily measurable and repeatable, with well-defined outcomes through an on-going enterprise-wise review process. Achieving these outcomes delivers a crisp and clean state of Digital Business and Security Readiness, which facilitates proactive decisions based on driving business value, rather than reactive based on fear and embarrassment. Digital businesses recognize the connection between strong security and faster innovation, and are more likely to have a strong cybersecu-rity strategy in place to ensure digital readiness. Security-aware digital enterprises are more prepared than their peers to address cyber se-curity challenges. As a result, these enter-prises boldly integrate digital technol-ogies into their business processes and offerings to maintain their competitive advantage through faster innovation.Cybersecurity in the Digi-tal Economy is the bridge that connects Digital Innovation to Business Growth enable-ment. Effective security is the only security that allows to-day's senior executives and board members to rest easy at night. So, it makes sense to ensure that your enter-prise is securely ready for Digital Transformation. Cyber security in the Digital Economy is the bridge that connects Digital Innovation to Business Growth enablementDemetris Booth
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