October 20196 Creating positive experiences and meeting customer expectations run high in the travel and hospitality sector. While this has been the known trend for decades, the only way to keep up with industry demands at present is to adopt leading-edge technology tools that help create a competitive edge. As such, the market is being bombarded with high tech solutions such as biometrics for foolproof authentications, chatbots, and digital concierges that not only promise seamless operations but also broaden the definition of personalized experiences. According to a research by Google, if a travel or hospitality brand tailors its information and overall trip experience based on personal preferences or past behavior, 36 percent of the audience would be likely to pay more for their services.When talking about technology advancements, the contribution of AI, IoT, and machine learning cannot be far behind. These trends are poised to bring a new level of maturity in automation when it comes to bookings, transactions, and administrative tasks. With huge amounts of data on travel trends and customer behavior, AI can transform this information into remarkably usable insights for business growth. In addition, AI-based voice assistants are already attracting significant attention from consumers for bookings and making purchases. Security solutions are also gaining popularity, as with facial recognition, not only will guests be able to check-in effortlessly, but hotels and airlines will be able to collect better information about their customers to personalize experiences.The key for firms now lies in identifying the most relevant technology that can help them stand out in the market. To help firms in their search for the best technology, APAC CIO Outlook brings to you Travel and Hospitality 2019. In this edition, we have featured some of the most deserving travel and hospitality technology solution providers. From AR/VR solutions, data analysis platforms, cloud technology, cyber-security tools, and connectivity and in-room solutions to even compliance management systems, the publication comprises solutions for every need. Hope our handpicked list of key solution providers and consultants, along with insightful articles from thought leaders in the industry, helps in better decision-making.Annie Johnson To subscribe to APACCIOOutlookVisit www.apacciooutlook.comArt & GraphicsAmelia StewartFlynn SmythToby LangtonJie Ch'angManaging EditorAnnie JohnsonEditorialReimagine Customer Experience through Technology ExcellenceSenior WritersLane Adams Clara MathewRoyce D'SouzaEditorialAlfred MardinLouis BeckerRachael ClarkRoy ChowDai ShihDan StanleyCopyright © 2019 ValleyMedia Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.OCTOBER - 09 - 2019, Volume 05 - Issue - 55 (ISSN 2644-2876)Published by ValleyMedia Inc.*"Some of the Insights are based on the interviews with respective CIOs and CXOs to our editorial staff"Emailsales@apacciooutlook.comeditor@apacciooutlook.commarketing@apacciooutlook.comSalesJames Williamjames@apaciooutlook.comAnnie JohnsonManaging Editoreditor@apacciooutlook.com
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