Digital Design Partners
Reimagining Business with Human-Centered Digital Solutions

Organisations are increasingly making a beeline for automation and digital transformation of their business processes. The intention is not just to improve operational efficiency, but to better engage with customers and provide services that enhance their experience. Yet, as organisations gain a digital presence and start online service delivery, significant gaps persist in their digitalised processes and associated service quality.

Digital Design Partners (DDP) partners with organisations to bridge those gaps. The company is the brainchild of Lakshmi West and Mandy Snashall. Together with their team, they bring extensive experience in running innovation and design thinking labs to drive change within organizations, guided by an empathetic view of people, process and service experience. "We specialise in service improvement and business transformation along with a focus on holistic solution design for successful digital transformation," says West, Co-Founder, Director and Lead Partner, Business Engagement at DDP.

DDP facilitates business and digital transformation across organisations by standardising, streamlining and simplifying business processes end-to end, and then carefully designing and embedding a variety of enabling digital solutions. DDP co-designs digital solutions, partnering with organisations to digitalize and streamline business processes, employing a human centered approach to understanding end users’ needs, now and in the future.

"It's about seeing what an organisation's current environment is, undertaking a diagnostic of its operations from a technical and business perspective, and working with them to improve their service efficiency—both face-to face and through digital mechanisms," explains Snashall, Co-Founder, Director and Lead Partner Solutions Design, at DDP.

The company's digital transformation solution offerings include Robotic Process Automation (RPA), chatbots, dynamic e-form solutions, native applications and custom-built technical solutions that facilitate excellent service delivery. Equipped with these solutions, DDP helped an Australian government regulatory organisation transform its thinking around its future-state operations by designing a solution consolidating more than 200 manual and paper-based processes into a single dynamic online solution. Beyond the initial design thinking, DDP also oversaw key parts of the solution implementation throughout the design and development stages.

With deep analysis and understanding of the client's business operations, DDP's qualified full-stack developers implement either off-the-shelf digital products, customise and configure client's existing software, or build a digital solution from scratch. Beyond design, development and deployment, DDP also offers project and change management expertise to oversee the effective implementation of solutions, enabling successful business transformation. DDP’s highly-skilled, cross-functional team, with expertise in diverse fields, empowers clients to augment their service delivery roadmap through a multi-pronged, strategic advisory approach.
Aided by extensive experience in design thinking and LEAN process improvement, the company's business solution design consultants provide top notch solutions for any service delivery challenge. In turn, these offerings enable top-quality service delivery across all digital channels and drive a great user experience that translates into enhanced customer experience. With strong business and digital transformation abilities, the company serves a wide range of organisations from various sectors. As a fully remote consultancy, distance is no barrier for the team. DDP’s specialised remote delivery capabilities are proven to ensure a personalised, cost-effective outcome for all their clients.

In a bid to transform more organisations in the future, DDP is set to kick-start its R&D programs for creating digital products to resolve new and emerging business issues in sectors that lack fit-for-purpose solutions. A priority for them at present is development of digital solutions related to the decarbonization of the economy. With a unique mindset of collaboration over competition, partnerships with like-minded companies are also in the cards. In other words, DDP is all set to help organisations thrive in the business scene of the 21st century and beyond, through its business and digital transformation solutions.