3 Ways on how AI can Enhance Business resiliency during the Pandemic

By Apac CIO Outlook | Monday, September 07, 2020

By equipping employees with the knowledge to maximize value from AI, businesses can significantly enhance customer experiences and build flexibility to change.

Fremont, CA: Artificial intelligence (AI) can offer organizations with abilities needed to remain flexible during the pandemic and boost future success. Leveraging AI enables companies to develop a competitive edge and enhanced customer experience.

Organizations need to understand the options strategically before determining where AI integration should be paused or not. Companies need to examine the efforts that will bring higher value and make the best use of AI to develop an enhanced customer experience and deeper relationships.

There are three key areas businesses should prioritize:

Empowering Workforce Knowledge

AI offers critical intelligence to enable businesses to make difficult decisions faster, which is essential during this current crisis. The demand and supply issue can be tough to forecast during the pandemic, and AI can help in this area by equipping employees with AI tools to respond instantly within the company. Employees can analyze trends with technology that learns and develops scenarios to allow more strategic decisions. However, organizations need to train employees on how to use AI effectively for the success of the strategy.

Maintaining Customer Confidence

Companies need to understand how to implement AI with customer experience processes so that customers are comfortable with the interaction that will drive loyalty. It is crucial for companies that AI application is in line with customers’ preferences and demands for enhanced experience as the global health crisis has changed how customers decide what to buy and from whom.

Companies need to assign resources to areas that will optimize their productivity and competitive advantage to secure prolonged success.

Focusing Employees on the Important Tasks

Digital operations have become necessary as the people move to remote working. Businesses understand that utilizing the right tools like online collaboration and cloud-based platforms can help with work functions effectively and efficiently. AI takes over the manual and time-intensive tedious administration tasks, allowing the employees to free more time to focus their efforts to provide enhanced customers.