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Harnessing the Synergy of AI and Big Data
The immense capabilities of big data are in the forefront now, but when put to use combining Artificial Intelligence (AI) and machine learning the opportunities double.

By
Apac CIOOutlook | Friday, June 20, 2025
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The powerful potential of big data is increasingly recognized, and when integrated with Artificial Intelligence (AI) and machine learning, the possibilities expand significantly. As big data matures as a technology, organizations are exploring ways to incorporate AI to enhance business value. This promising integration provides firms access to vast structured and real-time data stores. Data scientists and statisticians can now move beyond relying solely on sample data for their analyses, allowing them to leverage big data with AI for comprehensive and precise outcomes. The combination fosters an environment conducive to data exploration through iterative processes. Modern data-driven businesses can engage in experimentation more effectively and achieve superior results.
The advantages of AI and big data can be leveraged in its operations. After implementing AI and big data, companies ML escalated, as big data boosted the development of scaled-up algorithms.
Big data in association with AI empowers enterprizes to process huge volumes of data in a shorter period. Using big data firms can transform data silos into meaningful large datasets, which was previously not possible. AI and ML act as a catalyst in this process. The datasets, in return, enables the organization to move forward with greater access to things like transcription, ICR, image and voice files, logistics data and weather data. To drive businesses towards success, organizations heavily dependent on data must leverage AI and big data.
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