IDC Positions BT Global Services as Leader in Telecom Services Market in Asia Pacific

FREMONT, CA: BT Global Services, an enterprise networked IT services provider, announces that the company has been named as the leader in the latest report “Asia-Pacific Next Generation Telcos: Telecom Services Vendor Assessment 2015-2016” by IDC MarketScape for the sixth consecutive year. The current capabilities of BT along with its strong vision and strategy of meeting the needs of the customers’ on information and communications technology (ICT) for the next three to five years has accorded the highest score. 

The IDC report highlights the industry-specific solutions focused by BT global services globally and regionally, as a key differentiator for the service provider, and its contributions in Retail, Healthcare and Airlines industry. Under BT Advice brand, the company further strengthens its professional services in the region and it also leverages the strength of its 2,500 global consultants including 700+ consultants in Asia-Pacific. The strength of its Business Consultant Team is also increased, especially in the Healthcare and Financial verticals.

The report points out the targeted sales strategy of BT to get a strong hold among the customers, and its focus on 1000+ key accounts across Asia-Pacific. It segments the customers into three groups on the basis of opportunities and relationship with them, instead of mass market selling.

The report also describes the increased focus on security that boosts the company’s security portfolio. The new theme, “Rethinking the Risk” focuses on delivering vendor-agnostic platforms.

“We are very honoured to once again receive this top distinction in the industry. Year on year we have been improving on both capabilities and strategies, enabling us to maintain strong leadership position and allowing us to clearly differentiate ourselves in the marketplace,” says Kevin Taylor, president, BT Asia-Pacific , Middle East and Africa.

The IDC MarketScape model evaluates leading regional and global telecom service providers, on the basis of their capabilities to meet the ICT needs of multi-national corporations, enterprises of mid-to-large sizes and government clients in Asia-Pacific and for the current year it evaluated 11 service providers. The report draws its conclusions from the assessment of these service providers’ portfolios of managed services, including cloud based solutions, Unified Communications (UC), enterprise mobility and professional services, and their Software Defined Networking (SDN) based delivery services and ability to leverage innovation in it.

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