APAC CIO Outlook
  • Home
  • CXO Insights
  • CIO Views
  • Vendors
  • News
  • Conferences
  • Whitepapers
  • Newsletter
  • Awards
Apac
  • Agile

    AI Healthcare

    Artificial Intelligence

    Aviation

    Bi and Analytics

    Big Data

    Cloud

    Cyber Security

    Digital Infrastructure

    Digital Marketing

    Digital Transformation

    Digital Twin

    Drone

    Internet of Things

    Low Code No Code

    Networking

    PropTech

    Remote Work

    Singapore Startups

    Smart City

    Startup

    Unified Communication

    Wireless

  • E-Commerce

    Education

    FinTech

    Healthcare

    Manufacturing

    Pharma and Life Science

    Retail

    Travel and Hospitality

  • Dell

    IBM

    Microsoft

    Salesforce

    SAP

  • Cognitive

    Compliance

    Contact Center

    Corporate Finance

    Data Center

    Data Integration

    Digital Asset Management

    Full Stack Development

    HR Technology

    IT Service Management

    Managed Services

    Procurement

    RegTech

    Travel Retail

Menu
    • SAP
    • Aviation
    • HR Technology
    • Manufacturing
    • Cloud
    • Data Center
    • Education
    • Salesforce
    • Digital Infrastructure
    • Bi and Analytics
    • Unified Communication
    • IBM
    • AI
    • MORE
    #

    Apac CIO Outlook Weekly Brief

    ×

    Be first to read the latest tech news, Industry Leader's Insights, and CIO interviews of medium and large enterprises exclusively from Apac CIO Outlook

    Subscribe

    loading

    THANK YOU FOR SUBSCRIBING

    • Home
    • News
    • Artificial Intelligence
    Editor's Pick (1 - 4 of 8)
    left
    The Right Technology And Reliable Partners; The Business Next Frontier

    Luke O'Brien, CIO, ISS Facility Services Australia & New Zealand

    Conquering Technological Transformation

    David Kennedy, Group CIO, Transaction Services Group

    How to Get to AI-first

    Ani Paul, CIO, ING Australia

    Legal Knowledge Management and the Rise of Artificial Intelligence

    Christopher Zegers, CIO, Lowenstein Sandler LLP

    Building an AI-Based Machine Learning for Global Economics

    Alexander Fleiss, CIO & CEO, Rebellion Research Partners LP

    Doing Analytics vs Scaling Analytics

    Ram Thilak, Global Head of Data Science and Analytics, Inchcape PLC

    The City of the Future Is Connected, Resilient, and Sustainable

    Chew Men Leong, President/Head, Urban Solutions, ST Engineering

    Changing the tester DNA -From tester to Software Development Engineer in Test (SDET)

    Bernd Bornhausen, Senior Manager QA, TD Insurance [NYSE: TD]

    right

    Impact of AI on the Science of Marketing

    Apac CIO Outlook | Thursday, January 01, 1970
    Tweet

    Artificial Intelligence (AI), long-lasting science fiction has now become a reality, and at present, we are living in a world where human and AI can really co-exist. Recognizing its immense potential, technologists are trying to implement AI in various industries easing out the life of humans. Currently, technologists are on the move to enable AI in marketing. It’s a known fact that consumer data is the significant tool for marketing strategies and business productivity. Marketers are employing the huge sum of money and time just for data collection and data analysis of consumer data, yet this process is much of a choir. But by implementing AI in marketing these process will be done in a fraction of seconds with its quick data analysis and data logistics capabilities. With the influence of AI, marketers can also experience advancements in search engines, image recognition tools, voice data analysis and other tools deployed in marketing.

    By AI’s effective tracking ability, it analyses every single consumer profile delivering a reliable and quality data promoting better decisions in marketing. AI also enhances the personalization features of every customer that helps to deliver an optimal experience for the customers. With the predictive analysis of customer data, AI can also provide personalized recommendations for customers. Furthermore, AI can also generate automatic notifications to customers based on the customer profile, enhancing productivity and delivering an optimum experience for the customers. All the above benefits assure that by employing AI in marketing, marketers are going to go for an evolutionary breakthrough which is only a start, as there many hidden potentials of AI that are still undiscovered.

    tag

    Image Recognition

    Weekly Brief

    loading
    ON THE DECK

    Managed Services 2022

    Top Vendors

    Digital Transformation 2022

    Top Vendors

    Previous Next

    I agree We use cookies on this website to enhance your user experience. By clicking any link on this page you are giving your consent for us to set cookies. More info

    Read Also

    Sustainable Development can Advance with the Support of Digital Public Technology

    IBM Expands Power10 Server Family to Address Changing Business Demands

    Enhancing Digital Infrastructure

    Reinforcing Compliance Management

    Digital Infrastructure Enabling A Hybrid Future

    Steps for Ensuring Compliance

    Loading...

    Copyright © 2022 APAC CIOoutlook. All rights reserved. Registration on or use of this site constitutes acceptance of our Terms of Use and Privacy and Anti Spam Policy 

    |  Sitemap |  Subscribe |   About us

    follow on linkedinfollow on twitter follow on rss
    This content is copyright protected

    However, if you would like to share the information in this article, you may use the link below:

    https://www.apacciooutlook.com/news/impact-of-ai-on-the-science-of-marketing-nwid-5336.html