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    MessageMedia Announces Updates for NetSuite App to Enhance Broadcast and Two-way Messaging Capabilities

    By Apac CIO Outlook | Wednesday, October 14, 2020

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    Paul Perrett, CEO

    MessageMedia is a global messaging provider that helps businesses of all sizes, from SMBs to enterprise-level, to better connect with customers.

    FREMONT, CA: Global business messaging provider MessageMedia announced the latest updates to its Text Messaging for NetSuite app to meet the growing demand for an integrated SMS solution with world-leading cloud-based business management and omnichannel commerce software, NetSuite. The new additions to the app brings the power of MessageMedia's messaging innovation to NetSuite and enhances both broadcast and two-way text messaging capabilities.

    MessageMedia's integration allows users to initiate large-scale SMS via automated workflows, pre-built templates, batch processes, and saved searches directly from the NetSuite platform. Built for retail and ecommerce users, the templates and pre-built workflows integrate SMS into use cases ranging from the order confirmation, real-time delivery updates, customer feedback, support, and promotion. The app supports Multimedia Messaging Services (MMS), allowing images and other content to be sent to smartphones.

    The benefits of sending SMS from NetSuite include higher customer engagement and response rates, with 90 percent of messages read in 90 seconds and lower customer service costs and productivity improvements across a wide range of ecommerce interactions.

    Doug Rubingh, International President at MessageMedia, said, "MessageMedia has doubled the number of NetSuite customers in North America each year for the past two years, and growth in on-shore professional services and development teams reflects that.

    "Every MessageMedia Text Messaging for NetSuite customer has access to a dedicated account manager who understands the ever-changing SMS regulatory and compliance environment and can provide guidance on best practices."

    Messaging solutions such as alerts and notifications, billing and payments, appointment reminders, marketing, and staff schedules are used by leading brands in healthcare, education, retail, utilities, and other industries. With offices across Australia, United States, United Kingdom, and New Zealand, MessageMedia is the number one choice for easy and engaging global business messaging.

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