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Must-Have eCommerce Website Design Features

By
Apac CIOOutlook | Wednesday, April 20, 2022
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These features are a perfect way to boost sales and promote client loyalty.
Fremont, CA: There are several e-commerce websites available. Customers spent 44percent more with online shops in 2020 than in 2019. Researchers know that a large portion of this increase is due to pandemic-related lockdowns and the inability to shop in brick-and-mortar establishments.
Users ensure that their e-commerce website converts visitors into customers. Therefore, it does not necessarily imply that a website must have all of the most recent features and trends, such as 360-degree product displays or dynamic product searches.
It does, however, imply that users must have a few robust features in place to ensure client pleasure and keep their firm current and competitive. In order to turn user visits into more purchases, businesses must guarantee that any e-commerce website design contains a few aspects. Let's get started.
· Product Recommendations
Users should present clients items linked to their purchase and products connected to their unique search and buying history. These suggestions are an excellent method to boost sales and promote client loyalty.
· Product Filtering, Sorting, and Search
Allowing clients to refine their search using product categories, product sifting, sorting, and a powerful search feature is the most effective approach to direct them to precisely what they have been searching for. When combined with the product attributes mentioned above, these are robust tools that allow customers to customize their buying experience.
· Customer Logins
Customers can only access services like those mentioned above whether they have a method to log in to their website. Allowing consumers to establish accounts provides businesses with the information users want on the backend to generate tailored suggestions and the option for potential customers to return and view the things they have saved.
· Shipping Information
When a consumer wants to purchase, among the first pieces of material they will seek is shipping information. In addition, consumers want to know if they can anticipate their order and how much will it cost. Such information should be available in several locations on the website, including the cart and FAQs.