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The company is committed to implementing measures through everyday practices. Since July 2020, Nayuki has started to offer a reusable cup discount to customers who bring their cups to the store.
FREMONT, CA: Chinese leading new style tea brand Nayuki, announced its decision to phase out plastic straws by the end of 2020, as part of its corporate social responsibility commitment to minimize single-use plastic waste. Earlier this year, the company had launched a personal cup discount campaign. The move to phase out plastic straws is the company's new commitment to decrease non-biodegradable packaging materials further and remove millions of plastic straws from its 400 plus stores operating across China each year.
"The plans to phase out plastic straw by the end of 2020 is part of our long-term target to minimize the environmental impact of every cup of tea we serve and also an important step towards environmental sustainability of our business," said Peng Xin, founder of Nayuki. Biodegradable straws were first introduced in Shenzen's stores last year. The company is committed to implementing measures through everyday practices. Since July 2020, Nayuki has started to offer a reusable cup discount to customers who bring their cups to the store. Starting this year, all stores in mainland China have rolled out the paper straws and encouraged customers to use direct-drink lids for the beverages without toppings or fruit such as Pure, Cold-Brew, and Cheese Tea Series.
"Over the past few years, the support for using bio-degradable materials and eliminating unnecessary plastic use has gathered enormous momentum around the world. With China's pledge to phase out all the plastic straws produced for the catering industry in 2020, Nayuki aims to take the lead in protecting the earth by joining this global action on reducing plastic waste, increasing recycling and promoting reusability," Peng Xin added.
As part of its continued commitment to environmental action and sustainability, Nayuki has also partnered with Alipay Ant Forest, a green initiative launched by the Ant Financial Services Group to promote low-carbon activities and reduce paper consumption. The joint initiative allows customers to collect virtual green energy by ordering online, converted into a real tree to be planted in China by people supported by the Ant Financial Services Group and its partners.