SINGAPORE: Oracle introduces innovative digitized sales operation across the Asia-Pacific Region to deliver enhanced and personalized experiences for its customers.

The new plan includes establishing five digitized sales hubs in strategic locations across APAC and hiring 1,000 professionals to meet the growing demand for the cloud by small and medium-sized enterprises (SMEs). By doing so, Oracle aims to enable SMEs seamlessly transition to the cloud.

The new ‘Digital Team’ will utilize modern sales tools, techniques, and technology to transform the customer’s purchase experience, provide elite customer services and deliver customized solutions.

Training and resources such as smart walls Social Listening Hubs, one-click contracts will be integrated into the digital sales hubs in Oracle offices in China, Korea, Australia, India, and Singapore. A smart wall is a service that delivers real-time demos to customers anywhere in the world, without leaving the office. Social Listening Hubs provides sales teams with the most advanced tools to stay ahead in terms of customer trends and competition in real-time.

The digital sales representatives will also be trained to swiftly respond to customer requests and market changes.

“The demand for cloud is rising fast. As a result, Oracle’s cloud business in the Asia Pacific has been on an upswing. Today, Oracle supports many customers in the region with our vast cloud portfolio,” says François Lançon, senior vice president, Oracle Asia Pacific. “We are going through an exhilarating phase of growth; the industry is going through a major transformation in the way IT is consumed. Cloud is the future. Our new, one-of-a-kind sales unit will focus solely on supporting cloud development in Asia Pacific’s mid-market economy, which includes a thriving start-up community,” he adds.