APAC CIOOutlook
About UsConferencePartner With Us
  • Technologies
    • Blockchain
      Data Intelligence and Management
      Digital Transformation
      FinTech
      Generative and Agentic AI
      Low Code No Code
      Mobile Application
      Networking
      Robotics
      Storage
      Wireless
  • Industries
    • Automotive
      Aviation
      Banking
      Construction
      E-Commerce
      Food and Beverages
      Healthcare
      Insurance
      Logistics
      Manufacturing
      Retail
      Supply Chain
      Travel and Hospitality
  • Platforms
    • Microsoft
      Salesforce
      SAP
  • Strategic Solutions
    • Business Intelligence
      Contact Center
      Corporate Finance
      CRM
      Cyber Security
      Data Center
      Enterprise Asset Management
      Enterprise Performance Management
      IT Infrastructure and Services
      Managed Services
      Procurement
      Unified Communication
      Workflow
  • Home
  • CXO Insights
  • Leadership Perspectives
  • Innovation Insights
  • Research
  • News
  • Whitepapers
  • CXO Awards
#

Apac CIOOutlook Weekly Brief

×

Be first to read the latest tech news, Industry Leader's Insights, and CIO interviews of medium and large enterprises exclusively from Apac CIOOutlook

Subscribe

loading

THANK YOU FOR SUBSCRIBING

  • Home
  • News

Should we Trust Engineers to Design Infrastructure?

Engineers have traditionally played the role of Project Designer, engaging the community for feedback and endorsement only 

By

Apac CIOOutlook | Tuesday, December 20, 2016

Engineers have traditionally played the role of Project Designer, engaging the community for feedback and endorsement only. What would happen if we put the power of design in the hands of the end-user – The Community? Who better to craft their local spaces than the ones who live, work and play there?

 

Authorities can commission a road , a rail line , a gas   or water pipeline ,but, in the absence of community feedback, they can’t hope to properly understand the effects of that infrastructure unless they consult the people who will actually use it i.e. drive the road, take the train, use the gas or the water.  Rewind even further, and authorities may discover that these ‘local experts’ could have provided vital inputs into the challenges and intricacies of the need for, and design of, such infrastructure , including the landscape and local user issues. This way of thinking recognises that the most powerful resources in the room are not always the engineers. Truth be known, engineers have a tendency to focus on the technical outcomes at the expense of the human experiences.

Stay ahead of the industry with exclusive feature stories on the top companies, expert insights and the latest news delivered straight to your inbox. Subscribe today.

 

The reality is that the community understands the needs and nuances of their city spaces best. They not only understand the city’s culture and build environment; they define it. Their daily experiences and observations as parents, professionals, students and artisans together tell a story of what the city needs to thrive. Who best then to engage in its formation than the citizens who make it come to life?

 

“Engineers have traditionally played the role of Project Designer, engaging the community for feedback and endorsement only.”                            

 

Although our heads are important, have we forgotten to also think with our hearts? All too often, engineers and their designs consider only the obvious: safety and build ability. But what might it be like to use that same infrastructure, particularly if you are frail or elderly; have a child in tow; use a wheelchair or don’t speak the language?

 

This way of thinking recognises that the most powerful resources in the room are not always the engineers.

Truth be known, engineers have a tendency to focus on the technical outcomes at the expense of the human experiences.

Powerful Examples of Forgetting the End-user Abound

 

The Myki system in Melbourne, which was originally an innovative move to create a paperless ticketing system, was not user-friendly, particularly for tourists. The City eventually reverted to making travel within the CBD (Central Business District) free on the trams.

 

In the United States, where touch screens and keypads control voter results, a recount declared George W Bush the winner of the Florida vote and presidency in 2000 by 537 votes. However, it was estimated that four to six million ballots were never cast or recorded – a third of which were due to mechanical and technical failures with clogged punch holes on the ballots, a piece of electronic voting that is lower on the technological scale (Selker). Leaving the design of digital infrastructure, like electronic voting, to software engineers without thinking of the needs of the people who will use those systems will likely always result in failure, as was the case with the US election (and the recent Australian census).

 

Is there a Different Way?

 

Co-designing these projects in conjunction with those who use them might well have resulted in better outcomes first time round. We simply can’t afford our cities and infrastructure to be wonders of engineering that not many people engage with or relate to.

 

In a recent study, between 48-80 percent of city dwellers across seven countries claimed they wanted to make an active contribution to society. And Zef Hemel, Deputy Director of the City of Amsterdam Planning Department, says they rightfully should: “Today, it is citizens themselves who are the experts. They are well educated, use ICT every day, and know their own environment inside out. We therefore have everything to gain by involving them in our thinking about the city of the future and benefiting from this ‘collective brain’.”

 

But how?

 

Zef adopted the ‘WikiCity’ model for Amsterdam city – an open planning concept that incorporates the opinions and initiatives of its residents for future city improvements. Taking its cue from Wikipedia, the model asserts the advantage of multiple stakeholder contributions, by offering a platform for every individual to envision and collectively shape their city.

 

Similarly, architect and entrepreneur Ekim Tan developed ‘Play the City’ – a city design and research game that brings investors, developers, architects and, of course, citizens together under the same banner of community design. Tan believes that the critical intellectual does not always grasp the sensitivities of members of society. These fun, hands-on games often involve 3D models in which players can dialogue throughout the constructive phase until reaching a happy and informed consensus. With home carers and professionals, students and local politicians standing around the same city model, equally invited to the table, it’s proven an effective way to generate full-bodied representation and resolve future conflict.

 

Beyond community design, our cities also face mounting challenges into the future – congestion, urbanisation and pollution. An engineer-centred approach to solving these is efficient, but sterile. A human-centred approach is critical if we want our cities to be liveable. We have everything to gain from harnessing the power of collective design.

 

Today’s world is increasingly horizontal, with blurred edges between former categories of professionalism and expertise. We need to recognise that local and lived expertise is just as critical as technical expertise. The idea of inviting the community to co-create its own collective space is not a pie-in-the-sky concept; it is a direct response to a fundamental shift in society. To paraphrase Zef Hemel, our society can only benefit from working with our ‘collective brain’.



See More: Top Sensor Technology Companies
Check This Out: Top Compliance and Safety Companies

More in News

No-Code ERP and the New DNA of Business Resilience

In the current volatile APAC landscape, characterized by supply chain disruptions, evolving consumer behaviors, and rapid technological advancements that redefine growth parameters, adaptability has emerged as the cornerstone of business survival. Business resilience—defined as the capacity to anticipate, withstand, and flourish amidst disruption—has become the primary objective for enterprises of all scales. Central to this new paradigm is a transformative technological shift: No-Code Enterprise Resource Planning (ERP). This evolution in enterprise management is enabling APAC businesses to attain unparalleled agility, cultivating a future where resilience is not merely an aspiration but an intrinsic attribute of their operational framework. Agility in a Fluctuating Market Conventionally, the enterprise technology meant to support and streamline these operations has often been more of a hindrance than a help. Traditional ERP systems, with their monolithic structures and rigid architectures, were designed for a world of stability and predictability. Their implementation cycles are notoriously long, often spanning months or even years, and require significant capital investment and reliance on specialized technical expertise. Customizing or adapting these legacy systems to new business processes is a complex, costly, and time-consuming endeavor. In a market that demands swift action, this inherent inflexibility can be a fatal flaw, leaving businesses unable to respond promptly to threats or seize opportunities. The chasm between the speed of business and the speed of traditional technology has never been wider, creating a critical need for a more dynamic and responsive approach to enterprise management. Democratizing Innovation with No-Code Platforms No-Code ERP represents a fundamental departure from this traditional model. At its core, it is a visual approach to application development, utilizing intuitive drag-and-drop interfaces, pre-built modules, and graphical workflows. This paradigm shift effectively democratizes the power of creation, moving it from the exclusive domain of professional developers into the hands of the business users who are closest to the problems themselves. These "citizen developers"—process owners, department heads, and business analysts—can now design, build, and modify enterprise-grade applications without writing a single line of code. This empowerment is the cornerstone of the No-Code revolution. It fosters a culture of bottom-up innovation, where those with the most profound understanding of a business process are equipped with the tools to improve it. Instead of translating a need to an IT department and waiting in a long development queue, a business leader can conceptualize and deploy a solution in a fraction of the time. This accelerates problem-solving, streamlines workflows, and ensures that the technology aligns perfectly with the organization's real-world operational needs. The focus shifts from managing a rigid system to continuously optimizing a flexible one, creating a living, breathing technological ecosystem that evolves in lockstep with the business. Rapid Deployment: The Engine of Resilience The single most significant advantage of No-Code ERP in volatile markets is the sheer speed of deployment. What once took years of planning, coding, and testing can now be accomplished in weeks or even days. This radical acceleration is a game-changer for business resilience. When a new market opportunity emerges, a company can rapidly configure and launch the necessary operational workflows to capitalize on it. When a supply chain disruption occurs, new logistics processes and partner integrations can be built and deployed almost instantaneously to mitigate the impact. This capacity for rapid deployment enables an organization to transition from a reactive entity to a proactive one. The ability to quickly stand up new processes or modify existing ones allows a business to conduct real-world experiments, test new models, and iterate based on immediate feedback. This iterative approach—build, measure, learn—is fundamental to navigating uncertainty. Instead of placing large, high-risk bets on a single, long-term technology project, businesses can make more minor, incremental changes, adapting and refining their approach as the market landscape evolves. This agility, powered by the rapid deployment capabilities of No-Code platforms, is the very essence of a resilient enterprise. It is the ability not just to weather the storm, but to harness its energy for growth and innovation. The role of No-Code ERP in the APAC region is set to expand dramatically. It is the enabling technology for what is often referred to as the "composable enterprise." This is a vision of an organization built not from a single, monolithic system, but from a collection of interchangeable and interconnected applications and capabilities. Businesses will be able to assemble their own bespoke ERP solutions by selecting and configuring modules for finance, human resources, supply chain management, and customer relationship management, all from a unified No-Code platform. This modular approach offers the ultimate flexibility, enabling an enterprise to add, remove, or modify capabilities with ease and simplicity. As this trend progresses, these platforms are poised to become even more sophisticated, seamlessly incorporating artificial intelligence, machine learning, and the Internet of Things (IoT). This integration will unlock novel opportunities for automation and data-driven decision-making, thereby further enhancing a business's ability to anticipate market trends and respond proactively. The trajectory of enterprise management within the APAC region will shift from the procurement of monolithic, universally applicable solutions to the cultivation of a highly adaptable technological infrastructure. The inherent volatility of regional markets necessitates the emergence of a novel enterprise paradigm: one characterized by agility, adaptability, and intrinsic resilience. Conventional, code-intensive ERP systems prove inadequate for this contemporary reality. The future is predicated upon the velocity, versatility, and empowerment afforded by No-Code platforms. By directly empowering business users with creative capabilities and facilitating the expeditious deployment of customized solutions, No-Code ERP transcends mere technological advancement; it represents a foundational philosophy for cultivating resilient organizations poised to flourish amidst continuous change. ...Read more

The Role of Big Data in Tourism Analytics

Big data has revamped operations and reshaped how businesses interact with consumers in the tourism and hospitality sectors. Big data analytics allows travel companies to process large volumes of information, derive actionable insights, and significantly improve service delivery. Big data is crucial in analyzing travel patterns, offering businesses valuable insights into traveler behaviors, preferences, and movement trends. Data from mobile devices, location services, and online travel searches enables tourism boards and travel agencies to derive actionable intelligence. By analyzing GPS and mobile data, businesses can identify popular destinations, monitor visitor flows, and assess seasonality in travel. Online reviews and interactions reveal customer preferences, allowing companies to tailor services accordingly. Additionally, AI-driven algorithms process user data to generate personalized itineraries, enhancing the overall travel experience. Powered by big data, predictive analytics is transforming the tourism industry by enabling real-time trend identification. Hotels, airlines, and tour operators leverage historical data to forecast demand spikes during peak seasons, festivals, and special events, allowing dynamic pricing adjustments. Social media analysis helps businesses identify emerging travel hotspots, creating opportunities for early market entry. Furthermore, big data supports health-related travel forecasting, as seen in pandemic tracking and decision-making during COVID-19. Enhancing customer experience is a significant benefit of big data in tourism. AI-driven tools analyze past booking behaviors, enabling businesses to offer personalized recommendations that boost customer satisfaction and engagement. Real-time feedback from review platforms helps companies quickly address operational inefficiencies. Furthermore, seamless travel experiences are facilitated through automated check-ins and AI-powered virtual assistants, ensuring efficient, hassle-free interactions. By incorporating big data analytics, the travel industry can not only enhance operational efficiency and service quality but also anticipate evolving consumer demands. Circlace , for instance, helps businesses integrate big data to refine customer journeys and streamline operations. As artificial intelligence and machine learning evolve, big data applications in the tourism industry are set to reach new heights. Some emerging trends are predictive and prescriptive analytics, real-time insights through IoT devices, and blockchain-enabled secure transactions. These advancements are expected to further enhance the tourism ecosystem by offering smarter, more sustainable, and highly efficient solutions. I-ESG provides solutions that leverage big data analytics to optimize sustainability efforts and enhance operational efficiency in the tourism industry. Big data is undeniably a key driver in transforming the tourism industry. From analyzing travel behaviors to personalizing customer experiences, it has streamlined operations and empowered businesses to make data-driven decisions. While challenges remain, the benefits outweigh the hurdles, and the future of tourism analytics, with big data at its core, is promising. ...Read more

Artificial intelligence propelling medical sciences

A combination of machine learning algorithms and recurring patterns of health conditions serve as the fuel for AI to drive the future of medical practices . Medicine and machine learning aren’t necessarily relative or coherent concepts, but a combination of the two results in an uncanny but surprisingly beneficial application that might just propel the healthcare industry in the near future. Since its conceptualization, AI has been associated with numerous applications that involve deep learning algorithms recognizing patterns of disease spread and potential threats. Google, in its recent quest to develop AI for healthcare applications, was able to train AI models to detect the spread of breast cancer tissues on a microscopic specimen. Surprisingly, the AI was able to predict the infection rate faster than human pathologists. On similar lines, studies have shown significant success in containing diabetes by learning the food habits of an individual and the severity of the disease through retinal scans. Owing to multiple data sets fed into AI models, machine learning algorithms can predict similarities within the data sets and arrive at various possibilities by cross-referencing inter-relatable data. In a recent study, AI was used to successfully diagnose the likelihood of tuberculosis through X-ray image analysis with incredible accuracies. Researchers trained the AI model to learn from similar X-ray patterns and compare the newly fed samples for resembling patterns. The outcome—96 percent accuracy. Researchers concluded that automated detection could be a breakthrough in the field of medicine which would extend the possibility for early containment and cure.      ...Read more

Building Customer Loyalty Through Subscription Commerce in Japan

The subscription-based e-commerce model is rapidly gaining traction in Japan, presenting a significant opportunity for businesses to cultivate sustainable revenue streams and foster long-term customer loyalty. In a market known for its discerning consumers and emphasis on quality and convenience, subscription services align well with evolving consumer preferences. The Rise of the Subscription Economy in Japan Japan's subscription services market is fueled by key drivers such as convenience, personalization, value for money, and product discovery. Leading companies have successfully incorporated subscription-based models into their platforms. Subscription boxes further enhance customer engagement by offering curated and personalized experiences. In the food and beverage sector, services emphasize both convenience and high quality. Meanwhile, digital streaming platforms provide access to premium content and luxury items. The market is further supported by Japan’s high internet penetration rate and advanced logistics infrastructure, which ensure efficient and reliable delivery of subscription products. Capitalizing on Subscription Models for Sustainable Revenue and Customer Retention Subscription-based e-commerce in Japan presents businesses with numerous strategic advantages, including predictable revenue streams, stronger customer loyalty, access to valuable consumer insights, increased customer lifetime value (CLTV), and opportunities for both upselling and cross-selling. To successfully penetrate and flourish in this market, companies should prioritize localization, deliver high-quality products, and articulate a compelling value proposition. Additionally, delivering an exceptional customer experience through personalized product offerings, seamless payment and delivery processes, and robust customer support is essential. To foster trust and drive long-term engagement, businesses must tailor communications and product recommendations based on consumer behavior and data analytics. Innovative strategies like "Super Bundling," which integrates multiple services into a single subscription, can further enhance perceived value. Leveraging digital marketing channels and advanced technologies is also crucial for optimizing operations and customer engagement. Companies such as Tassta are leading by leveraging these strategies, aligning closely with the preferences of Japanese consumers to drive loyalty and long-term success. The subscription-based e-commerce model is poised for continued growth in Japan. The increasing demand for convenience, personalized experiences, and the ongoing evolution of digital technologies will further fuel its expansion across various sectors. Businesses that can effectively cater to the unique preferences and expectations of Japanese consumers through well-designed and executed subscription services will be well-positioned to secure sustainable revenue and cultivate lasting customer relationships in this dynamic market. By focusing on quality, personalization, exceptional service, and building trust, businesses can truly capitalize on the power of the subscription economy in Japan. Echoss Technologies empowers businesses with AI-driven digital marketing solutions that optimize customer engagement and enhance the effectiveness of subscription models in Japan. ...Read more

I agree We use cookies on this website to enhance your user experience. By clicking any link on this page you are giving your consent for us to set cookies. More info

APAC CIOOutlook
Follow on LinkedIn

About

  • Home
  • About Us
  • Partner With Us

Stay Connected

  • Subscribe
  • Newsletter
  • Sitemap

Contact Us

  • editor@apacciooutlook.com
  • sales@apacciooutlook.com
  • marketing@apacciooutlook.com

Legal

  • Editorial Policy
  • Privacy Policy
  • Terms of Use

© 2026 APAC CIOOutlook. All rights reserved. Headquarteblue in Fort Lauderdale, FL, USA.

This content is copyright protected

However, if you would like to share the information in this article, you may use the link below:

https://www.apacciooutlook.com/news/should-we-trust-engineers-to-design-infrastructure-nwid-3575.html