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From a virtual safari with 3D animals in your living room using Google's AR search on your smartphone to interacting with remote colleagues' avatars as if you were in the same room using Spatial, AR will help bring the outside world in.
FREMONT, CA: Augmented Reality (AR) allows for the superimposition and incorporation of digital knowledge into our physical world. AR is a tool that can help us turn our immediate environment into learning, work, and entertainment spaces, with many of us now at home amid a global pandemic.
Three things AR does really well are visualization, annotation, and storytelling. In these fields, there are instances that are both timely in COVID-19's current reality and that can be built upon once their doors are reopened by cultural organizations, schools, and workplaces.
One thing is sure, AR is no longer just about technology, it is about deciding how we want to live with this new technology in the real world and how we're going to design meaningful interactions that can empower humanity.
AR annotation helps direct you through completing a mission, navigating a new setting, or even providing explanations of what's going on around you in real-time.
AR makes new forms of storytelling and artistic expression possible with encounters happening in both our homes and public spaces. It changes the way we tell, share and even recall stories by adding new and alternative perspectives.
AR is a versatile tool for visualization. It makes it possible for you to put an idea or concept into a world that is otherwise imagined, inaccessible, or hard to understand and can also help make the unseen visible.