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Gamification can Enhance Healthcare App User Experience; Here is How
By making use of the law of participation, gamification keeps the users engaged all the time. The enhanced user experience and exclusive interaction make gamification capable of inflicting quick and effective changes in customers.
By
Apac CIOOutlook | Friday, November 15, 2019
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By making use of the law of participation, gamification keeps the users engaged all the time. The enhanced user experience and exclusive interaction make gamification capable of inflicting quick and effective changes in customers
Fremont, CA: Gamification has now become a significant part of the product manufacturing and representation segment in the online world. By providing customer-centric and exclusive experiences, gamification is able to help each customer based on their needs and requirements. Over the last couple of year
s, the use of gamification has expanded rapidly across multiple industries. Among the many industries, healthcare is now emerging as one of the new hotspots for gamification. Gamification in the healthcare industry helps patients keep track of their medical records convincingly.
Gamification is the process of using game mechanics in non-game situations to help entertain and educate the customer. It makes use of components like transparency, rewards, liveliness, challenges, and rankings to keep the customers hooked on to it. By making use of the law of participation, gamification
keeps the users engaged all the time. The enhanced user experience and exclusive interaction make gamification capable of inflicting quick and effective changes in customers. According to a study, the gamification market is expected to be worth USD 12 billion in 2021, another reason why the healthcare app developers are interested in making use of gamification.
Games and applications can create a significant impact on the masses. With the help of gamification, advanced healthcare systems can enhance user engagement and keep their patients aware of their condition. Rather than a doctor warning you one what is right for you and what is not, digital experience of the same is more likely to make an impact on the patient.
Here are four reasons why gamification should be a part of healthcare applications.
Digital Engagement
Gamification techniques demand a lot of attention from its users. By digitally engaging them over long periods of time, gamification helps to divert the attention of patients from whatever is ailing them. Many doctors believe that gamification is a suitable technique for patients dealing with depression and various other problems.
Game Mechanics
The world of gamification is composed of many components, making its users explore and spend lots of time in-app. Elements like reward points, badges, leader boards, will undoubtedly motivate users to spend more time in the app and divert attention from their illness. Healthcare application development needs to consider these benefits before incorporating gamification into the apps.
Experiencing Design
Healthcare application traffic gets a significant boost due to gamification as it allows the customers to track all their details in a hassle-free manner. From booking an appointment to playing a game, gamification makes an annoying process feel exciting and lively. It also saves the patient's time spent in searching for documents in the cupboard.
Health Education
The competitive factors of gamification like rankings and leader boards motivate its users to spend more time in the app. Along with interaction, gamification also educates its users; in this case, health-related information. More time spent in the app, therefore, leads to more knowledge gained.
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