The Importance of Database Infrastructure for Modern Retail Operations

A retailer needs to integrate its applications with third-party solutions and actively use the data in its research and processes, rather than simply passively viewing or accessing data from this myriad of applications and systems.

Fremont, CA : Retailer success depends on personalization and an omnichannel customer experience. Furthermore, as COVID showed, the ability to respond rapidly and dynamically to market changes is critical. Features and capabilities that were previously only available to the largest retailers, such as implementing dynamic pricing, are now required for everyone.

The rising need for more data and advanced analytics is a common thread that runs across all of these different application areas. The ability to manage modern retailers' variable high transaction workloads requires a database infrastructure to support them.

Competing on convenience

Store-owned ERP systems, discrete inventory management systems, manufacturer distribution systems, transportation and logistics that support company operations, and last-mile delivery services are all needed by retailers.

A retailer must also integrate its applications with third-party solutions and actively use the data in its research and processes, rather than simply passively viewing or accessing data from this myriad of applications and systems. To ensure that supply matches demand, this added degree of convenience necessitates careful balancing. However, point-of-sale systems in stores, eCommerce events, and delivery apps must all work together seamlessly.

Infrastructure demands for modern retail operations

Most retailers migrate their databases to the cloud, taking advantage of cutting-edge technology that provides unrivaled performance and enables them to expand their service offerings and respond to rapidly evolving consumer demands.

Retailers must fix infrastructure efficiency and reliability problems when moving to the cloud. They often need a means of interacting with legacy systems, which serve as the backbone of many critical operations. Maintaining efficiency at scale is a common issue when transitioning to the cloud. The infrastructure must also provide retailers with the availability and support of real-time processing/transactions.

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