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From Fantasy to Reality: Role of AI in Transforming AR/VR Gaming
The gaming industry is undergoing a profound transformation with the emergence of augmented reality (AR) and virtual reality (VR) technologies.

By
Apac CIOOutlook | Tuesday, September 19, 2023
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AI and AR/VR technologies represent significant milestones in technological development, and their convergence promises to boost an unprecedented era of gaming experiences.
FREMONT, CA: The gaming industry is undergoing a profound transformation with the emergence of augmented reality (AR) and virtual reality (VR) technologies. These deeply engaging technologies are redefining how the gaming industry is viewed, paving the way for the further blending of artificial intelligence (AI) to improve the gaming experience. The advent of AI in AR/VR gaming technology offers a new dimension of reality, interactivity, and personalisation, setting the stage for a promising future.
The AR/VR gaming technology landscape is in a state of consistent evolution, characterised by multiple trends shaping the industry. The amalgamation of metaverse concepts is gaining prominence, crafting interconnected virtual universes for social interaction and exploration. Social VR experiences are expanding, enabling consumers to engage in immersive virtual environments.
The wireless VR headsets offer untethered and accessible gaming experiences. Hand-tracking technology facilitates user interaction by allowing natural gestures in virtual environments. As AR glasses advance, they provide a wide spectrum of digital elements in the real world. AI-powered content generation diversifies gaming experiences by creating dynamic and distinctive in-game ecosystems, characters, and narratives, delivering vast and tailored gaming scenarios for players.
Another emerging trend within the gaming industry is health and fitness gaming. This innovation promotes physical activity through deeply engaging gameplay. It attracts fitness enthusiasts and other individuals who seek active entertainment options, further expanding the market outreach. The extended play sessions bolster player engagement, contributing to elevated user satisfaction and game adoption rates. This trend aids in diversifying various revenue streams and propels innovation in game advancement, translating into the industry’s overall growth and vibrancy.
Location-based AR/VR experiences boost the gaming industry by crafting deeply engaging, real-world adventures that facilitate player engagement beyond conventional gaming settings. These immersive experiences attract fresh audiences, generate additional revenue via ticket sales and merchandise and nurture social gaming by unifying individuals together at physical venues. This enhances a sense of community and excitement among individuals. Additionally, this trend diversifies the industry offerings and expands its outreach, improving its overall growth and appeal within the market.
Neutral interfaces are technological systems that enable direct communication between the human brain and computers. Integrating VR technologies amplify the sense of presence within the gaming world. In this setup, a player’s thoughts, intentions, and emotions govern and shape the gaming environment. Furthermore, quantum computing leverages AR/VR technology by enhancing the processing power of AR/VR applications. It leads to the creation of more detailed and realistic virtual environments while improving the real-time renderings.
As technology advances, adaptive intelligence is more likely to undergo refinements to improve the interactivity and complexity of non-playable characters (NPCs) and adversaries within the game. Leveraging the assistance of AI data, game developers facilitate a new, unprecedented era of gaming experience, promoting a more user-centric gaming industry.